Sandra has two decades experience as a Psychologist. She graduated from Royal Holloway, University of London with a degree in Psychology and whilst working with the University of Leicester as a Fellow in the Academic department of Psychiatry, was awarded her PhD becoming a Chartered Psychologist (of the British Psychological Society) in 1999.
After more than a decade working as an Academic, researching issues such as pregnancy, depression, inter-generational relationships and quality of life (publishing a number of books, journal articles, and self-help leaflets on these subjects including the book ‘Nine women, Nine months, Nine lives’ (Potent); Sandra began a career as an Independent Consultant.
Subsequently she has authored two more publications, ‘Coping with Postnatal Depression’ which is now available in three languages (Sheldon Press) and ‘Helping new mothers to help themselves’ (Potent), both offering straightforward advice and reassurance for parents-to-be. She has contributed to Johanna Payton’s ‘Abortion: The Essential Guide’ (Need2Know) and been commissioned to develop a series of educational DVD’s for women and their families about the emotions they may experience after having a baby ‘Be Gone Baby Blues’ (Orlando Media).
For the past 9 years she has conducted and commented on research for several marketing campaigns for various product launches and re-branding for organisations such as Honda, B&Q, Natwest Bank, Sheila’s Wheels through top ranked PR Consultancies such as Markettiers4DC, Ketchum Pleon, and Hill & Knowlton. Most recently she has completed a Global Social Report with Fleishman-Hillard to be published in the summer of 2013.
She currently contributes to various UK media outputs including “Woman’s Hour” on BBC4, the “My View” column in The Sun, is the “Go-to” Psychologist for comment on daily news items for the Daily Express and is the resident Psychology Expert on the panel for Bauer Media group’s parenting magazines (Pregnancy & Birth and Mother & Baby) and parenting website (askamum.co.uk). Over the years she has contributed to several television series such as “Titchmarsh” for ITV1, “Young Mums Mansion” for BBC3, “Baby House” for ITV1, “Tonight with Trevor Macdonald” for ITV1 and “Big Brother’s Little Brother” for C4.
In the last 24 hours alone (at the time of writing) she has commented on why Katie Price is still wearing her wedding ring from her previous marriage for Now magazine, why children who move house three times or more during the first five years of their life are likely to have higher than usual levels of anxiety for the Daily Telegraph, and why people are wise to invest in their pet both emotionally and financially for the Daily Express.
She is a British Social Psychologist whose home is in Andorra with her partner and daughter; regularly working and travelling between their bases in the UK, South Africa and the Bahamas.